The actual campaign itself, comprising the four to six weeks before the actual BREXIT vote is held. This will be the first and most critical electoral test of the SU Campaign, for which we will have to mobilise our entire force and supporters’ network and be able to demonstrate with “votes on ballots” our impact and influence on the outcome of the Referendum. Estimated completion date: Most likely, end of June 2016 (or any alternative Referendum date set by the Cameron government).